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In the Last Year, 20% of SVOD Buyers Resubscribed to a Service They’d Previously Cancelled
September 20, 2023
One in Six Adult SVOD Buyers Regularly Engage in App Hopping
August 23, 2023
Percentage of SVOD Buyers Looking to Cut Spending Up 40% Year Over Year
July 18, 2023
Subscription Streaming Just Behind Free Delivery as The Most Valued Feature of Amazon Prime and Walmart+
May 4, 2023
Half of Ad-Supported Netflix Subscribers Find the Ad Load Heavy
April 24, 2023
Smart TVs Account for Half of All OTT TV Viewing
April 3, 2023
Aluma – Netflix, Hulu, and Disney+ Most Essential to Streaming Subscribers
March 13, 2023
Aluma: 70% of Online Adults Who Have Engaged Shoppable TV Ads Purchased a Featured Product
January 2, 2023
25% of US broadband households poised to buy new TV or ancillary TV device during the holidays
December 12, 2022
Perhaps live sports are not as critical to pay-TV subscriptions as long believed?
October 31, 2022
Economy weighs heavy on communications & home entertainment expenses
September 16, 2022
Reactions Vary to Netflix Charging $3/month for Out of Home Users
May 4, 2022
Aluma Insights Launches U.S. Operations
April 21, 2022
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